{"id":2024,"date":"2021-01-31T00:00:31","date_gmt":"2021-01-30T23:00:31","guid":{"rendered":"https:\/\/lucilleossai.com\/blog\/?p=2024"},"modified":"2022-04-04T14:01:43","modified_gmt":"2022-04-04T13:01:43","slug":"how-to-wow-your-virtual-audience-by-addressing-three-critical-needs","status":"publish","type":"post","link":"https:\/\/lucilleossai.com\/blog\/2021\/01\/31\/how-to-wow-your-virtual-audience-by-addressing-three-critical-needs\/","title":{"rendered":"How To Wow Your Virtual Audience By Addressing Three Critical Needs"},"content":{"rendered":"\n
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I received my highest rating last month, and it was from an unlikely source – a virtual audience.<\/p>\n\n\n\n

Over the years as a communications coach at a globally ranked business school in Africa, and privately, in my training practice, I’ve improved my in-person sessions. I\u2019ve done so by regularly researching and reading countless resources. Then I’ve consistently applied the knowledge to hone my delivery. As a perpetual learner, I keep updated on the latest insights on communication. Consequently, I’m often regarded as knowing my onions.<\/p>\n\n\n\n

Yes, I know from experience what works, and what might not be as effective. I’ve also been at both ends: disappointed by a rating of a 4.3\/5 (considered below the benchmark of 4.4\/5 by a tough organisation), but also encouraged by the highest I’d gotten – a 4.6\/5 until last month. And those ratings were for in-person seminars and workshops (before the pandemic).<\/p>\n\n\n\n

Until last month. <\/p>\n\n\n\n

In December  2020, I delivered two sessions on the ‘Winning with Influencing and Assertiveness Skills’ seminar for executives from different sectors in Nigeria. The seminar was fully virtual, so I understood the particular difficulty of capturing the attention of the audience and keeping them engaged. Therefore, before the programme, I challenged myself to deliver a thoroughly enjoyable experience that would be packed with value. Then I changed elements in my delivery and content.<\/p>\n\n\n\n

The outcome was astonishing: a 4.9\/5 average and the highest I’ve ever received in my training\/coaching\/facilitation business.<\/p>\n\n\n\n

I remember the day I received the email. As I stared at the evaluation that I received from the seminar organiser that listed the figures and comments from appreciated participants, I had an ‘aha’ moment: what a virtual audience really desires.<\/p>\n\n\n\n

Below are the three critical needs your virtual audience members secretly wish you’d address:<\/p>\n\n\n\n