Corporate storytelling is now indispensable to your business goals. Learn how to use business content to strengthen your brand and get results. Useful tips from content experts such as Copyblogger and Visually are cited.
Bidding 2014 Farewell: The Year In Review
As 2014 wraps up, catch up on news about the Rethinking Business Communications Blog, including details of the engagement forum with ‘online influencers’ organised by Shell Nigeria. Also bookmark the editor’s picks of articles for the year!
Boosting Corporate Reputations With Effective Communications
Maintaining a good corporate reputation is essential for the profitability and longevity of your brand. Learn how to leverage strategic communications for the competitive edge. This is a must-read article for Management and communications/PR professionals.
Management 101: Creating A ‘Listening’ Culture
A ‘listening’ culture at the workplace is required for effective management and improved performance. Go back to the basics and get it right!
Discussion Forum #2 – What Would Make You Happy At Work?
Happy employees do great things for the organisation. Join this discussion and air your views about all the things Management could do to make you happier at work. You never know; the CEO or any other bigwig could be reading.
The Dying Art Of Managing The Psychological Contracts Of Employees
Every professional in gainful employment has a psychological contract. Knowing how to manage it effectively makes the difference between favourable results and dismal outcomes at the workplace. As a concise article drawing upon findings from researchers in the field of organisational behavioural science, this post will interest both Management and employees.